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Quick verdict
Noom Med is the better pick for most patients on overall scoring. The behavioral app most people loved is now bundled with a medication tier and a microdose option that no other major program offers. Watch the dual billing.
That said, PlushCare wins on specific dimensions. PlushCare is a primary-care telehealth platform that happens to prescribe GLP-1s, not a GLP-1 specialist. That distinction makes it the strongest pick for the insured and the most expensive for everyone else.
Side-by-side
| Noom Med | PlushCare | |
|---|---|---|
| Starts from | $279/mo (+ med separate) | $19.99/mo (+ med separate) |
| Monthly cost gap | Noom Med is $269/mo cheaper than PlushCare | |
| Lock-in | Month-to-month | Month-to-month |
| Time to prescription | 5 days | 1 day |
| Consultation type | Live | Live |
| Affiliate network | Impact | Impact |
Score by dimension
Scores out of 10, equal-weighted across five dimensions. How we score. The winner of each dimension is highlighted.
| Noom Med | PlushCare | |
|---|---|---|
| Pricing transparency | 6/10 | 5/10 |
| Cancellation terms | 9/10 | 7/10 |
| Onboarding experience | 8/10 | 9/10 |
| Medication options | 8/10 | 7/10 |
| Member reviews | 8.8/10 | 6.8/10 |
When to choose Noom Med
Best for behavioral coaching plus meds
Patients who want CBT-style behavioral coaching alongside medication, or who specifically want a microdosed GLP-1 protocol.
Noom Med wins on pricing transparency, cancellation terms, medication options, member reviews and runs $269/mo cheaper than PlushCare at the entry tier ($279 vs $548). Over a year that's $3,228 you keep. The caveat: Patients who only want medication and no behavioral content, or who find Noom's app interface annoying.
When to choose PlushCare
Best for insurance-covered branded
Patients with commercial insurance that covers Wegovy or Zepbound. PlushCare's PCPs handle prior authorization paperwork well.
PlushCare wins on onboarding experience on the dimensional scoring. The caveat: Cash-pay patients comparing on monthly cost. The membership + visit fees + cash medication math is rarely competitive against specialists.
If cost is your main filter
Noom Med is the cheaper monthly: $279 all-in vs $548 for PlushCare. That's $269 a month or $3,228a year. The 12-month math matters most if you're planning to maintain on GLP-1 long-term. If you're running a 3-month trial, the $807 delta is small against the cost of stopping early on the wrong dose. Insurance changes the picture: if either program runs prior auth and your plan covers Wegovy or Zepbound, branded with copay can beat both cash-pay totals.
If lock-in is your main filter
Noom Med (month-to-month) and PlushCare (month-to-month) sit at the same cancellation tier. Read both cancellation policies directly before signing; the on-page summary covers the headline but not the deletion-of-account or refund-window edge cases.
FAQ
Is Noom Med cheaper than PlushCare?
Can I switch from Noom Med to PlushCare mid-treatment?
Which program has better member feedback?
Read the full reviews
All head-to-head comparisons → · Full chart → · Cost guide · Programs guide
